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First National Bank's Financial Literacy

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Students at Bishop Heelan Catholic School, Le Mars Community School, and Sioux Center Community School have adopted a new web-based e-learning platform focused on financial literacy at no cost, thanks to the support of First National Bank. The innovative EverFi Financial Literacy platform was incorporated into classrooms during the 2011 spring semester. The effort is part of a statewide financial literacy initiative supported by the Iowa Bankers Association, its member banks, the Iowa College Student Aid Commission, and EverFi, Inc.

The online course uses the latest in new media technologies—adaptive-pathing, 3-D gaming, social networking, online animations, video, and messaging tools—to bring complex financial concepts to life. Through the EverFi platform, students will get certified in over 600 topics in financial education and become more informed financial citizens.

The 10-unit course offers 6 hours of programming aimed at teaching, assessing and certifying students in a variety of financial topics including credit scores, insurance, credit cards, student loans, mortgages, taxes, stocks, savings, 401k’s and other critical concepts. The system tracks the progress and score of every student uniquely and provides students who successfully complete the course with a Certification in Financial Literacy that can be a powerful tool on college applications, resumes, and more.

First National Bank has made a three-year commitment to this initiative and remains dedicated to promotion financial literacy across the community.